Observatorio de I+D+i UPM

Memorias de investigación
Research Publications in journals:
Characterizing and modeling an electoral campaign in the context of Twitter: 2011 Spanish Presidential election as a case study
Year:2012
Research Areas
  • Physics chemical and mathematical
Information
Abstract
Transmitting messages in the most efficient way as possible has always been one of politicians' main concerns during electoral processes. Due to the rapidly growing number of users, online social networks have become ideal platforms for politicians to interact with their potential voters. Exploiting the available potential of these tools to maximize their influence over voters is one of politicians' actual challenges. To step in this direction, we have analyzed the user activity in the online social network Twitter, during the 2011 Spanish Presidential electoral process, and found that such activity is correlated with the election results. We introduce a new measure to study political sentiment in Twitter, which we call the relative support. We have also characterized user behavior by analyzing the structural and dynamical patterns of the complex networks emergent from the mention and retweet networks. Our results suggest that the collective attention is driven by a very small fraction of users. Furthermore, we have analyzed the interactions taking place among politicians, observing a lack of debate. Finally, we develop a network growth model to reproduce the interactions taking place among politicians.
International
Si
JCR
Si
Title
Chaos
ISBN
1054-1500
Impact factor JCR
2,076
Impact info
Volume
22
10.1063/1.4729139
Journal number
2
From page
023138-1
To page
023138-7
Month
JUNIO
Ranking
Participants
  • Autor: Francisco Javier Borondo Benito (UPM)
  • Autor: Alfredo Morales Guzmán (UPM)
  • Autor: Juan Carlos Losada Gonzalez (UPM)
  • Autor: Rosa Maria Benito Zafrilla (UPM)
Research Group, Departaments and Institutes related
  • Creador: Grupo de Investigación: Grupo de Sistemas Complejos
  • Departamento: Física y Mecánica Fundamentales y Aplicada a la Ingeniería Agroforestal
S2i 2019 Observatorio de investigación @ UPM con la colaboración del Consejo Social UPM
Cofinanciación del MINECO en el marco del Programa INNCIDE 2011 (OTR-2011-0236)
Cofinanciación del MINECO en el marco del Programa INNPACTO (IPT-020000-2010-22)