Descripción
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Solar photovoltaic systems are considered as vital renewable energy sources to mitigate climate change and reduce dependency on fossil fuels. However in some countries, declining political support has resulted in decreasing diffusion of the photovoltaic systems. A case in point is Germany, the country with the highest installed capacity of photovoltaic systems. Given the new conditions in the German market, the diffusion rate declined continuously both in 2012 and 2013. Whether the diffusion rate will again take off is not known. While the recent literature has pointed out that the local solar companies have a vital driving role on diffusion, not many studies have yet discussed the business models and challenges such local companies may have. Through an extensive case study, this paper explores the business model of a local solar company in a town of 43000 habitants in southern Germany. The case of this company tells about an important business model challenge. Overcoming such challenge may not only let the company survive but also drive the diffusion of solar photovoltaic systems in the region. The results include implications for both industrial actors and policymakers. | |
Internacional
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Si |
Nombre congreso
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EDIM Conference |
Tipo de participación
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960 |
Lugar del congreso
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Milan (Italy) |
Revisores
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Si |
ISBN o ISSN
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97888-6493-022-0 |
DOI
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Fecha inicio congreso
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11/06/2014 |
Fecha fin congreso
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12/06/2015 |
Desde la página
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23 |
Hasta la página
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23 |
Título de las actas
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Research Challenges in Contemporary Management Engineering |