Observatorio de I+D+i UPM

Memorias de investigación
Communications at congresses:
A Novel Agent-Based Rumor Spreading Model in Twitter,
Year:2016
Research Areas
  • Telematics
Information
Abstract
Viral marketing, marketing techniques that use pre-existing social networks, has experienced a significant encouragement in the last years. In this scope, Twitter is the most studied social network in viral marketing and the rumor spread is a widely researched problem. This paper contributes with a (1) novel agent-based social simulation model for rumors spread in Twitter. This model relies on the hypothesis that (2) when a user is recovered, this user will not influence his or her neighbors in the social network to recover. To support this hypothesis: (3) two Twitter rumor datasets are studied; (4) a baseline model which does not include the hypothesis is revised, reproduced, and implemented; (5) and a number of experiments are conducted comparing the real data with the two models results.
International
Si
Congress
6th International Workshop on Modeling Social Media - Behavioral Analytics in Social Media, Big Data and the Web; co-located with the 24th International World Wide Web Conference
970
Place
Florencia
Reviewers
Si
ISBN/ISSN
978-1-4503-3469-3
978-1-4503-3469-3/15/05
Start Date
18/05/2015
End Date
22/05/2015
From page
811
To page
814
Compilation of the WWW 2015 Conference Proceedings
Participants
  • Autor: Emilio Serrano Fernandez (UPM)
  • Autor: Carlos Angel Iglesias Fernandez (UPM)
  • Autor: Mercedes Garijo Ayestaran (UPM)
Research Group, Departaments and Institutes related
  • Creador: Grupo de Investigación: Grupo de Sistemas Inteligentes
  • Grupo de Investigación: Ontology Engineering Group
  • Departamento: Inteligencia Artificial
  • Departamento: Ingeniería de Sistemas Telemáticos
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