Memorias de investigación
Artículos en revistas:
Relevance of the Competitive Intelligence Process on the Spanish Pharmaceutical Companies
Año:2017
Áreas de investigación
  • Economía,
  • Empresa,
  • Empresa industrial,
  • Economía del conocimiento
Datos
Descripción
It is common to find Competitive Intelligence activities within the high-tech enterprises in particular in the pharmaceutical industry. These companies not only use the process of Competitive Intelligence to act against competitors, traditional aim of the Competitive Intelligence. It is increasingly used to enhance cooperation. The Cycle of Competitive Intelligence (CI) is used both as to extract offensive and defensive intelligence as cooperative intelligence. The paper presents the results of a sample study of 186 Spanish pharmaceutical companies that were asked about the purpose of cooperation in their Competitive Intelligence activities. The results confirm that these are used in the development of business relationships, search for partners, joint research, etc. and that companies bet on these relationships for the future within the Competitive Intelligence.
Internacional
Si
JCR del ISI
No
Título de la revista
Brazilian Journal of Operations & Production Management
ISSN
1679-8171
Factor de impacto JCR
Información de impacto
Volumen
DOI
10.14488/BJOPM.2017.v14.n1.a12
Número de revista
14
Desde la página
112
Hasta la página
117
Mes
MARZO
Ranking
Esta actividad pertenece a memorias de investigación
Participantes
Grupos de investigación, Departamentos, Centros e Institutos de I+D+i relacionados
  • Creador: Grupo de Investigación: Innovación, Propiedad industrial y Política tecnológica (INNOPRO)
  • Departamento: Ingeniería de Organización, Administración de Empresas y Estadística