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Descripción
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| On a first approach, one would think that the chances for success in scams depend from the ability of the scammers to advantageously exploit a knowledge asymmetry between the fraudster and the scam victim. Nigerian Letters and Dutch Lottery advance fee frauds sent through e-mail seem to achieve their purpose because the victims of the fraud willingly ignore the warning signals present in these communications. Arinas et al. (2005) have shown how the move structure of this genre corresponds closely to that described by Bhatia (1993) regarding cover letters and sales promotion letters. This paper will analyse a corpus of these scam e-mails to identify the language used for exciting the greed of the victims to a point where they fail to acknowledge the signs that clearly point to a fraud. For this purpose, the analysis will be based on Bhatia¿s (1993) promotional letter move structure; Gao/Zhao. (2005) semi-formal representation of knowledge involved in fraud detection and prevention; Kanehman¿s (2003) model of judgment and choice according to preferences and attitudes; review the list of persuasion strategies presented by Lea et al. (2009). The results should indicate that this genre is a variation of a sales promotion letter which offers greed as an incentive and simulates credibility by referring to actual facts. | |
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Internacional
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Si |
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Nombre congreso
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3rd International Conference in the 360° Conference Series: Encompassing Knowledge Asymmetries |
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Tipo de participación
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960 |
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Lugar del congreso
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Aarhus, Dinamarca |
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Revisores
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Si |
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ISBN o ISSN
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9788778824746 |
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DOI
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Fecha inicio congreso
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06/05/2010 |
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Fecha fin congreso
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08/05/2010 |
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Desde la página
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1 |
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Hasta la página
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24 |
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Título de las actas
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Proceedings of the 3rd International Conference in the 360° Conference Series: Encompassing Knowledge Asymmetries, 2010 |