Memorias de investigación
Ponencias en congresos:
Creating and Modelling Personal Socio-Economic Networks in On-Line Banking, ,
Año:2014
Áreas de investigación
  • Ciencias de la computación y tecnología informática,
  • Ingeniería eléctrica, electrónica y automática
Datos
Descripción
The banking industry is observing how new competitors threaten its millennial business model by targeting unbanked people, offering new financial services to their customer base, and even enabling new channels for existing services and customers. The knowledge on users, their behaviour, and expectations become a key asset in this new context. Well aware of this situation, the Center for Open Middleware, a joint technology center created by Santander Bank and Universidad Politécnica de Madrid, has launched a set of initiatives to allow the experimental analysis and management of socio-economic information. PosdataP2P service is one of them, which seeks to model the economic ties between the holders of university smart cards, leveraging on the social networks the holders are subscribed to. In this paper we describe the design principles guiding the development of the system, its architecture and some implementation details
Internacional
Si
Nombre congreso
7th International Workshop on Context-Awareness and Personalization in Cloud and Service Computing, - WISE 2014
Tipo de participación
960
Lugar del congreso
Thessaloniki (Grecia)
Revisores
Si
ISBN o ISSN
978-960-9502-17-7
DOI
Fecha inicio congreso
12/10/2014
Fecha fin congreso
14/10/2014
Desde la página
177
Hasta la página
190
Título de las actas
in Workshop Proceedings of the 15th International Conference on Web Information System Engineering
Esta actividad pertenece a memorias de investigación
Participantes
Grupos de investigación, Departamentos, Centros e Institutos de I+D+i relacionados
  • Creador: Grupo de Investigación: Sistemas de tiempo real y arquitectura de servicios telemáticos
  • Departamento: Ingeniería de Sistemas Telemáticos
  • Centro o Instituto I+D+i: CENTER FOR OPEN MIDDLEWARE (COM)(Centro Tecnológico Mixto)
  • Departamento: Automática, Ingeniería Eléctrica y Electrónica e Informática Industrial